Our Journey to Health and Care

I'm Maram, the founder of Badeel. Our story is one that's deeply rooted in a simple yet powerful idea-caring for our loved ones through conscious eating. It all started with a profound journey towards health consciousness, not just for myself but for my family.

I've always had an unbridled passion for baking and indulging in sweets. However, amidst the pleasure of savouring these treats, I realised the dire need for healthier alternatives. It wasn't just about counting calories; it was about the ingredients that went into what we consumed.

Driven by this passion and an unwavering commitment to prioritise health without compromising taste, Badeel emerged. Badeel isn't just a business; it's a mission, a vision that stands for crafting products that are not only delicious but also nurturing for the body and soul.

Our commitment revolves around providing you with options that are clean, unprocessed, and completely free from added sugars and hydrogenated fats. I believe in transparency, and that's why each Badeel product is carefully crafted with ingredients that prioritise your well-being.

Redefining Wellness

I envision a world where every bite contributes not only to your pleasure but also to your well-being.

I see a future where the concept of healthy eating isn't a compromise but a celebration of flavors, where Badeel becomes synonymous with wholesome goodness.

Crafting Health and Taste

At Badeel, my mission is clear—to offer you a delectable escape into guilt-free indulgence. I am here to challenge the status quo of conventional desserts by providing healthy, scrumptious alternatives. My goal isn't just to sell products; it's to revolutionise the way we perceive food, making health and taste go hand in hand.

Nurturing Health, Embracing Care

At the core of Badeel lie our values—values that echo the essence of nurturing health and embracing care. Integrity, quality, and innovation are the pillars that uphold everything we do. I strive to be transparent in our processes, unwavering in our commitment to quality, and innovative in our approach towards healthier alternatives.

“Badeel isn't just about products; it's about a journey—a journey towards better choices, towards cherishing moments with loved ones, and towards nurturing oneself with every bite.”